Bone Broth. Stock it without buying it.
Your customers won't find it on Chewy or Amazon. It ships to your store free, you pay 60% of MSRP only after one sells at your register, and anything that doesn't move goes back free.
No account needed to look. $100 MSRP minimum per brand on a first order.
How do we make money? Fair question.
inStorify takes a cut of what sells, same as Brutus Bone Broth does. Brands want shelf space in independent stores and can't get it cold, so they fund the inventory risk and both get paid out of the 60% you send after something sells. The catch on your side: $100 minimum per brand on a first order, and real shelf space, not a box in the back.
Brutus Bone Broth's Products
Lorem ipsum
Lorem ipsum
You hold the cash.
Customers pay you at your register and you keep the retail price. Once a month, tell us what sold in any format you like, a PDF, a text, a photo. We invoice your 60% share the first week of the next month. You're never waiting on us for money.
Free shipping, both directions.
It ships free. If it doesn't move, send it back free, anytime, and it never shows up on a bill. Damaged or stolen items come off your bill at wholesale, no fight.
Real stores, real numbers.
Now You're Clean, a groomer with 3 locations in New York, put 11 new brands on their shelves and added $4k+ a month in new sales. Paid nothing until things sold. Stores in 39 states stock this way.
Questions stores actually ask
Old-school pay-after-sale deals burned me before. Slow payouts, fights over damaged stock.
You're never waiting on us for money. Customers pay you at your register, you keep the retail price, and once a month you tell us what sold. We invoice your share the first week of the next month. Damaged or stolen items come off your bill at wholesale, no fight. If something doesn't move, send it back free.
Why not just my distributor?
Keep your distributor. This is for the other shelf: products your distributor doesn't carry and your customers can't price-check on Chewy. You're not switching anything, you're testing products you couldn't stock before without writing a check.
How is this different from Faire?
Faire gives you 60 days to pay the invoice. Here there's no invoice until something sells. You never pay for a product sitting on the shelf, only for the ones that already went out the door. And the Leash Tote isn't on Chewy or Amazon, so nobody undercuts you.
What's really free here? Free shipping both ways sounds fake.
It's baked into the model. We and Chester's Trends only make money when something sells in your store, so covering shipping beats losing you to "I don't want the risk." Your side of the deal is real shelf space and a monthly note on what sold. That's it.
What happens when something doesn't sell?
Send it back whenever, shipping's on us, and it never shows up on a bill. Worst case you gave shelf space to something for a month.
What does reporting take?
A monthly note in any format. If you're on Shopify, Square, or Lightspeed, the POS connection reports for you and there's nothing to send.
Before you lock the August order, see what the tote would look like on your wall.
See the productsQuestions first? Text a person: +1 855-560-6183
