

Approved by Fritz

5.0 • New York, United States • Pet Goods
Women Owned
Eco Friendly
Gives Back
Pet Goods
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Stylish, Functional Design
Approved by Fritz blends modern aesthetics with durable materials—creating gear that’s as chic as it is practical for city dogs.
Made for the Urban Pup
Born in NYC, our products are crafted to meet the needs of modern dog parents navigating busy sidewalks and unpredictable weather.
Consciously Crafted
We prioritize ethical sourcing, sustainable materials, and small-batch production—because pets and the planet both deserve thoughtful care.

Owned by
Danielle
Joined 2025
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5.0 • 10k+ reviews
Ron

A few weeks ago my dogs Chouba and Estha bought a new collar through the nice Approved by Fritz site. On this site I was able to make a nice choice of sturdy and colorful collars. We (my dogs and I) are super happy with it.
Anna

Amazing collars, leashes and accessoires! The quality and colors are perfect. 100% approved by our dog!!!! LOVE APPROVED BY FRITZ
Mirja van der Meulen

Love the colorful design! We gave a leash and collar to friends’ lovely pup and they were so enthusiastic that we decided to give more leashes and collars to friends and pups! Everybody loved that! The fact that you can mix and match and style it with your own outfit makes is so versatile and hipster-proof. And the leashes are really comfortable to walk with in your hand (not like those harsh leather leashes), or even around your shoulder. Shipping and service (gift-wrapped!) were excellent as well!
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